Normal view MARC view

Entry Topical Term

Number of records used in: 2

001 - CONTROL NUMBER

  • control field: 12855

003 - CONTROL NUMBER IDENTIFIER

  • control field: Ge_GIPA

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20181002102641.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 181002|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

  • Original cataloging agency: Ge_GIPA
  • Transcribing agency: Ge_GIPA

150 ## - HEADING--TOPICAL TERM

  • Topical term or geographic name entry element: Communication in marketing.

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: (Ge_GIPA)0: Blakeman, Robyn, 1958- author. 12854, Integrated marketing communication :
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